NFT and Nom Join Forces in UK Dairy Distribution
13:00 11/02/2010NFT, the UK’s leading provider of time critical logistics solutions within the food retail and manufacturing sectors has been awarded a major new contract to supply Nom Dairy’s products nationwide.
The substantial contract, which encompasses all Nom’s yogurt-based products, will run initially for at least 3 years. The contract was awarded in August 2009 and fully integrated in January 2010. NFT’s total logistics capability is delivering the portfolio of over 50 SKUs to all major retailers and foodservice wholesalers within the UK.
Austria-based Nom Dairy has invested over £60m in its state-of-the-art UK plant in Telford, Shropshire. Based on 24 acres of land, of which only 40% is currently used, Nom aims to increase production to 500m units of yogurt-based product within three years with further plans to double that figure within five years. Nom has ambitious plans to dominate the UK yogurt market, and therefore a dynamic and responsive logistics partner is vital to its success.
David Potts, CEO at Nom said: “Consumer demand for yogurt remains high - they desire a premium quality, great tasting product made from natural ingredients. Our latest figures show the market has risen in value by 7.4% year-on-year to an annual total of £1.1bn. Innovation is at the heart of what we do; from the manufacturing process through to the supply chain so Nom is perfectly placed to respond to this demand.”
Potts continues “At a time when much of UK industry is cutting back on investment, we are building a solid business for the future. Our commitment to work with NFT is the result of a shared partnership approach at senior management level, both now and for the future. Our vision is to streamline our processes to benefit consumers whilst maximising supply into the major retailers. With NFT’s unique knowledge in logistics capability and their intelligent link between retailers and manufacturer, they are pivotal in our plans.” 
Dale Fiddy, Sales & Marketing Director for NFT adds “NFT’s commercial success over the last 12 months and its diligent approach to cohesive business planning has ensured a platform for leading brands such as Nom to work with us. Nom is a prestigious brand and one we feel passionate about. The entire NFT business wholeheartedly supports Nom’s ambitious growth plans both operationally and strategically. Our dedication to providing an unparalleled logistics solution supported by extensive customer relationship management and continual two-way communication will ensure success for all”.
This contract announcement is the third major win for NFT within the last 6 months, cumulatively worth over £2.5m of new business.
Photo left to right; Franz-Josef Schattleitner (Managing Director Supply Chain Nom Dairy), David Frankish (CEO NFT), Dale Fiddy (Sales & Marketing Director NFT) and David Potts (CEO Nom Dairy) shake hands on the deal.
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